Meet our team

Professionals dedicated to helping you

WE PROVIDE YOU WITH A DIAPHANOUS SPACE WHERE THE DIRECT AND INDIVIDUALIZED TREATMENT IS PUT ON THE SAME AS OUR KNOWLEDGE AND COMMITMENT TO THE SERVICE OF YOUR IDEAS AND NEEDS.

IT HAS AN EXTENSIVE GLOBAL NETWORK OF AGENCIES AND COLLABORATORS THAT MAKES US A MEETING POINT FOR CREATIVE INNOVATION.

JOIN CREATIVE INNOVATION



Innovation is not what innovators do, but what consumers and customers actually adopt and use "

In creative innovation, the only really essential thing is that the client or end user falls in love with this new creation. Everything else, technology used, analysis, studies is not relevant. The only thing that matters is that the customer perceives how truly "creative" the innovation is, that it is useful to them and that they adapt it to their habits.

- Generate good ideas. To have good ideas you don't have to be a genius, but it doesn't happen by chance either.

- Focus on the customer. As creative as we are, if the client does not value it, we are wasting time.

- Convert ideas into business. There are many great ideas that then go nowhere because they are not profitable. You will learn to monetize and sell them

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DESIGN FEEDS INNOVATION

If innovation leads to differentiation from the competition, design can be seen as the catalyst for such innovation. Therefore, if a company wants to truly innovate, it must rely decisively on design and integrate it into its corporate business strategy.

We have to understand design as an activity capable of contributing ideas to the market, and transforming these ideas into attractive and useful end products. Recognizing design as part of the innovation process is absolutely critical when it comes to bringing new products or services to market.


Alex Gómez
CEO & Founder


© 1998 SPAIN CONSULTING GROUP.LTD - ITALY - HONG KONG - CHINA - SPAIN - COLOMBIA
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